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Be the Queen You Are! 👸🏻

A Royal Touch to Every Moment

Every piece at Label by Param is more than just jewelry—it's a reminder of the queen within you. Inspired by India’s rich heritage and crafted with passion, our designs are made for women who carry strength in their hearts and elegance in their spirit.

Whether you're stepping into a celebration or simply owning your everyday, our collection ensures you shine with confidence, grace, and power.

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About Us

Welcome to Label by Param, where tradition meets elegance, and every woman is celebrated for her strength, individuality, and timeless beauty.

Founded by Parampreet Mehra, Global Mrs. India Asia Pacific 2023, Label by Param is not just a jewelry brand—it's a tribute to womanhood. With a deep-rooted passion for Indian culture and traditional craftsmanship, Parampreet turned her love for heritage jewelry into a powerful vision: to empower every woman to feel regal, real, and radiant—like the queen she truly is.

Our Philosophy

At Label by Param, we believe that every woman is unique, beautiful, and powerful. Our jewelry is thoughtfully designed to reflect this inner strength—whether through the intricate motifs of peacocks, cows, and temples, or the luxurious blends of Kundan, Meena, Pachi, Jadau, oxidized silver, gold plating, and vibrant turquoise accents.

Each piece is more than an accessory—it’s a statement of culture, character, and confidence.

What We Create
  • Timeless Elegance with a modern twist
  • Iconic Pieces rooted in Indian heritage
  • Handcrafted Excellence, designed for every celebration or everyday royalty

From grand festivities to your everyday moments, Label by Param offers designs that resonate with tradition yet feel effortlessly modern.

Our Mantras

✨ Be Real. Be Strong. Be Powerful.
✨ Stay Authentic.Embrace radition.Deliver Excellence.
✨ Make Yourself Unique.

Crafted with love, led by vision, and born from a queen's heart—Label by Param is for every woman who chooses to wear tradition and own her elegance.